#Video production music full

They needed a Director to create a music video for Ty Dolla Sign and Juicy J! I was ecstatic because 2 years before this, I was inspired by a Juicy J music video to pursue this as a career, and now it came around full circle.” “She makes a few phone calls, and in under 10 minutes she tells me she has a gig for me. She says ‘Give me 10 minutes.’” Director Mike Marasco, Karen Civil, Ty Dolla Sign Is there anything I could do for you?’ I took her up on her offer, and I told her that my dream was to direct music videos. One day she asks me ‘You’ve been such a big help to me all these years.

“Karen and I worked together for a couple of years as we made her show and brand grow. After that, she invited me to produce all of her videos here in LA.” We filmed the whole thing, I took the footage home and edited the whole thing the same night. “I went with Karen to do her first interview, and her guest was Currensy (the rapper). She brought me on as the Director to handle all of the production of the first episode.” Her name is Karen Civil, and she wanted to create a show where she interviewed famous artists in an intimate one-on-one setting.

“One day I get a call from one of my skateboarding buddies who told me he had a friend moving to Los Angeles and that she wanted to start doing web content. From that point on I couldn’t stand on a skateboard with a camera anymore, so I had to find a new passion and move on.” I had been doing skateboard videos for 13 or 14 years, but one day I ended up falling and injuring my knee so badly I had to get screws in them. “My career in doing music videos started a few years ago from skateboarding. Mike Marasco ( ), who has worked with superstars like Wiz Khalifa, 2Chainz, DJ Khaled, Beyonce and more, shares his approach towards creating music videos from start to finish.ĭj Khaled - Top Off from Raw Media House on Vimeo. In fact, music videos can really affect the way the artist monetizes a tour, so it’s important to get it done right.īut not much thought goes into how these music videos are shot and the skills that it takes to create something millions of people consume. They bring personality and color to the songs they represent, whether it’s the latest DJ Khaled hip-hop anthem or the slow-and-steady charm of a Sam Smith ballad. Music videos have become a staple in the music industry. It’s a constant struggle between time, quality and the budget we have to work with.” - Mike Marasco, Founder & CEO of Raw Media House. These big artists usually only have a day in their busy schedules, so the few shots we get have to really count. “Coming up with a story and executing it in 6-8 hours can be really tough, but that’s the kind of speed the music video industry expects.